FOOTBALL – THE FUTURE OF CHINA’S SPORTS INDUSTRY?

Date: July 6, 2017, 12:00-13:00
Venue: Speed & Strength Stage

Football is the most popular sports on earth. Big events like the Football World Cup attract millions of people and – even if only for a short period – football becomes a key part of almost everybody, especially in Europe and on the American continent. But what about China?

China’s football industry is still developing. China national football team for example is currently ranked 82th in the FIFA World Ranking. However, things are about to change. The Chinese government strives after huge growth in the next years: Until 2025 50.000 new football pitches shall be built and by 2050, Chinas government aims to be “a first-class football superpower” capable of winning the world cup!

OUR PANEL DISCUSSION TAKES A LOOK INTO THE FUTURE

Join the ISPO SHANGHAI panel discussion on Thursday to hear from renowned expert what they think about the development of football in China in the next few years. The lively discussion will revolve around the following questions:

  • How will football develop in China and will they become the next football “superpower”?
  • What are the plans of international football clubs like FC Bayern in China?
  • What plans do top sports brands like Adidas follow to conquer the Chinese football market?

CAN'T MAKE IT TO THE PANEL DISCUSSION?

No problem at all! Thanks to our collaboration with TMALL the whole discussion will be livestreamed on Tmall.com! So no matter where you are, you can follow the discussion and make sure you learn everything about the future of football in China!

ABOUT ISPO SHANGHAI

About ISPO SHANGHAI

Created for Asia and focused on summer sports collections. Benefit from our multi-segment exhibition developed for one of the greatest emerging markets.

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